WHAT IT IS: A Luxurious Color Safe Shampoo For All Hair Types That Visibly Smooths, Increases Shine + Elasticity While Transforming Texture To Smooth + Youthful Softness.
WHY WE APPRECIATE IT: Designed for dry, damaged, or frizzy hair requiring hydration, fine hair seeking added volume, and curly, thick, or coarse hair needing softness, easier styling, and reduced frizz.
WHAT IT DOES: A Custom Blend Of Nourishing Antioxidants, Plus Amino + Fatty Acids Work From Within To Give You Your Best Healthy Hair Ever.
BETTER TOGETHER: For The Healthiest Hair You've Ever Experienced, Pair With Step 2: UltraShine Moisture Conditioner + Step 3: SmartStart Leave-In Conditioner