WHAT IT IS: Protect Your Color Investment With This Breakthrough Eco-Luxe Shampoo.
WHAT IT DOES: SmartColor Gently Cleanses + Nourishes Color Treated Hair While Targeted Amino Acids Increase Hair Strength To Protect Hair From The Rigor Of The Color Process.
WHY WE LOVE IT: Experience Supreme Color Retention, Improved Hair Health + Brilliant Shine With The Soft Scent Of Grapefruit + Luscious Floral Undertones.
BETTER TOGETHER: Optimize Color Retention + Health By Pairing With: SmartColor Conditioner + SmartStart Leave-In Conditioner.